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Net Promoter Score (NPS) Question

About Net Promoter Score Questions

Net Promoter Score (NPS) is a widely used metric for measuring customer loyalty. It asks respondents how likely they are to recommend your product or service to others. 

In its most simple form, NPS can be described with 1 simple question:

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Analyzing Customer Segments with NPS 

Once your responses have been collected, you can navigate to the Detailed Results tab to start analyzing your NPS question. You can cross, filter and change the data visualization of your question to suit your needs. 

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Crossing NPS questions

By crossing your NPS question with different variables, you can evaluate differences in NPS scores across various segments of your sample. 

Best Practice: We recommend cross-referencing your NPS question with socio-demographic questions in your survey to gain deeper insights into how different groups respond.

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Compatible Visualizations 

Our analysis platform allows you to visualize your NPS questions in three main ways:
  • Stacked Column Charts: Visualize the distribution of promoters, passives, and detractors within each segment.

  • NPS View: Offers a specialized view tailored for NPS analysis.

  • Tables: Provides a clear breakdown of NPS scores across different segments.
    Note: Double-crossing (also known as breakdown) is available but only in the table view.
NPS Visualizations

 

 Access & Permissions
 
If you want to verify if you have access to this feature, feel free to consult the user roles and permissions page.