POTLOC INSIGHTS

Community Driven
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5 Ways To Do Local Marketing That Does Not Cost You An Arm And A Leg

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The rise of powerful digital networks has given more tools for retailers to do local marketing campaigns. Nowadays you can reach out to customers within…

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Are Malls Turning into Disneyland for Adults?

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The traditional mall shopping experience as you know it is changing. Due to the rise of online shopping many malls suffered and were forced to…

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How DIY Surveys and online polls disrupt the market research industry

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The world’s leading survey provider, Survey Monkey, went public on September 26th, 2018 to the tune of $1.5 billion. Google Consumer Surveys has reached 50…

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5 strategies to get your customers’ emails

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The mailing list has not gotten the love it deserves. The Direct Marketing Association found that, for every one dollar invested in email marketing, there…

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Light at the end of the tunnel for shopping centres struggling to fill vacant anchor tenants

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Large spaces formerly occupied by anchor tenants continue to sit unclaimed in Canadian shopping centres. However, there is hope amid the stressful times for retail…

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Getting Lost At The Mall? Maybe Not For Much Longer

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Have you ever gotten lost at the mall? Most likely. Some say it’s part of the game; however a number of shopping centres are implementing…

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