POTLOC INSIGHTS

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How AI Can Improve Customer Experience

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In the past few years, artificial intelligence (commonly referred to as “AI”) has made immense progress and has found many applications in various industries. The…

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What’s the Use? Mixing up mixed-use developments

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Harmoniously assembling commercial, residential and entertainment elements in a given space is a meticulous balancing act and can leave realtors scratching their heads. William Logar,…

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Online reviews are disrupting the consumer researcher industry

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OpenTable, TripAdvisor, Google Reviews, Yelp, Foursquare, Facebook, Amazon, Booking.com, the list goes on. All of these well-established brands rely on consumer-generated content to generate a…

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Clicks to Bricks: Why Do Online Retailers Go Physical?

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There is recent phenomenon which is sometimes called “clicks to bricks”. In other words: online retailers building physical stores. A report by Jones Lang LaSalle…

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How To Convince Ecommerce Retailers To Open In Your Location And How To Work With Them

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Three years ago, Frank And Oak made some noise by opening shops in several Canadian malls. The Montreal-based digital native apparel retailer which specializes in…

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The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast

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The Market Research Industry hit the $45USD billion mark in 2017. However, growth is slowing, decreasing to 2% since 2015. Companies are hungrier than ever…

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