POTLOC INSIGHTS

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The Future Of Research Is Social

The Future Of Research Is Social

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With 3.96 billion people using social media today, sampling on social channels is the next research frontier.   According to Hootsuite’s latest Digital Statshot Report,…

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Potloc team celebrates Series A

Potloc raises $20M in Series A

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At Potloc, we’ve been working towards a clear vision of the future of consumer research —one that has evolved with the modern consumer and along…

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Potloc - 7 Myths About Social Media Surveys Debunked

7 Myths About Social Media Surveys Debunked

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Social media surveys are the newest addition to consumer research methodologies. While social networks have been around for a while now, research methodologies have remained…

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Stats to Make the Most out of your Consumer Research on Social Media

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Social media networks have been around for a while. Back in 1997, Six Degrees was all the rage until Facebook took the crown in 2004.…

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Potloc Study Canadian health workers share their insights from the front lines of the COVID-19 pandemic

Potloc Study: Canadian health workers share their insights from the front lines of the COVID-19 pandemic

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At Potloc, we wanted to give a voice to the brave health workers who are in the front lines of the COVID-19 outbreak.  We are…

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