Real Estate

Cannes-monument

Getting the Most Out of Your Time at MAPIC in Cannes

725 373 POTLOC INSIGHTS

The next edition of the MAPIC international trade fair will take place from November 14 to 16 in Cannes. It is organized by Reed MIDEM, a professional event planner in France, and is an annual…

read more
fnac

Measuring Sales per square foot in an Omni-Channel World

1024 683 POTLOC INSIGHTS

An interesting reality is taking shape these days in the retail world.   How do shopping mall owners, and retailers, across Canada – and the United States – adjust their way of thinking when it…

read more
food court

From Food Court To Eatertainment

960 433 POTLOC INSIGHTS

As malls are turning into entertainment centres, the traditional food court is getting a makeover. Malls now strive to offer their customers a higher-quality food experience, with better restaurants establishing themselves in shopping centres.  …

read more
data-futur

10 New Technologies That Will Disrupt Consumer Research

1280 853 POTLOC INSIGHTS

Consumer research is currently undergoing a transformation due to a number of emerging technologies. Here are ten noteworthy aspects of this revolution that will tremendously help market researchers in the near future. Artificial Intelligence According…

read more

Are Malls Turning into Disneyland for Adults?

1217 526 POTLOC INSIGHTS

The traditional mall shopping experience as you know it is changing. Due to the rise of online shopping many malls suffered and were forced to close. Consumers expect more, wanting not just to shop but…

read more
survey-paper-macbook

How DIY Surveys and online polls disrupt the market research industry

1980 971 POTLOC INSIGHTS

The world’s leading survey provider, Survey Monkey, went public on September 26th, 2018 to the tune of $1.5 billion. Google Consumer Surveys has reached 50 countries, and Instagram makes polling users instant and engaging. While…

read more