Richard Thornton
CHAIRMAN — Ex-Cint Group CCO/COO
About Potloc
Data at the pace of people and progress.
At Potloc, we arm today's decision-makers with timely, unique insights that unlock a competitive edge—because the market never stands still, and neither should the insights.
It all adds up.
Founded in 2013 by French HEC graduates, CEO Rodolphe Barrere and COO Louis Delaoustre, Potloc joined the big leagues of market research by pioneering social media sampling: not just a timely idea but a game-changer for sourcing high-quality respondents.
Today, we’re laser-focused on serving consulting and private equity powerhouses around the globe. Our mission is clear: empowering them with bespoke survey technology that bridges the gap* between discovery and decision-making.
(*The time gap. The information gap. The technological gap. The trust gap.)
Traditional survey solutions tend to be either fast and flimsy or slow and clunky, and we’ve built a better solution. Eliminating typical pain points and limitations, our platform makes it effortless to gather and leverage primary insights that match the speed and standards of our clients.
From benchmark-setting data quality controls to AI-assisted rapid analysis, we’re raising the bar for survey research and making it easier than ever to seize the data.
— Rodolphe & Louis
Principles that propel us.
At Potloc, our guiding principles set the tone for how we operate and excel. They reflect our commitment to excellence, integrity, and relentless pursuit of quality. And we stand by them.
-
Answer the call.
We’re at the forefront of an industry that waits for no one. We actively engage with each new venture with heart and determination. Our anticipation stands ready to serve. We listen, we respond, and we deliver.
-
Never cut corners.
In our pursuit of speed, we adhere to a golden rule: never compromise on quality. The satisfaction of a job well done outpaces the fleeting thrill of a quick finish. We move fast, but our standards move with us. Quality and integrity in every data point.
-
Hold your cards close.
And your collaborators closer. Client-consultant privilege and strategic materials are sacred equities in our field. We approach collaboration with a need-to-know mindset. Privacy is paramount, security is non-negotiable. Our NDAs are signed in blood.
-
Cut through the noise.
We optimize to make workloads intentional, not just reduced. In a world overflowing with secondary data, we maintain a razor-sharp focus on what truly matters. We work toward efficiency and clarity in an era of information overload.
-
Thrive in the grind.
The relentless pursuit of excellence is the cornerstone of our ethos. We shine under pressure, turning obstacles into opportunities. In the face of adversity, we don't just endure—we flourish. Persistence in pursuit of precision.
In the GenAI era, the distinction for top consulting firms lies in generating unique, primary insights that can stand out. The landscape demands dynamic, differentiated mastery of markets. Firms neglecting to invest in a robust, agile survey practice risk falling behind.
Nicolas Bourret
Strategic Advisor, Ex-Bain Partner
Our leadership.
Meet the visionaries steering Potloc's global success.
-
-
Rodolphe Barrere
MEMBER — Co-Founder & CEO at Potloc
-
Louis Delaoustre
BOARD MEMBER — Co-Founder and COO at Potloc
-
Marie-Michèle Caron
BOARD MEMBER — President International Markets at Thryv
-
Tony Van Marken
BOARD MEMBER — Managing Partner and Co-founder at First Ascent Ventures
-
Nicolas Bourret
MEMBER — Former Partner at Bain & Company
-
François Delepine
MEMBER — Former CFO at Trimble, Xtime, and Kadiri
Our investors.
Careers
Take a seat at our table.
Ready to shape the future of market research? We’re always looking for talented minds to add to our team.
Our Offices
Contact us at one of our global service hubs.
Latest resources
Your go-to source for staying ahead of the markets—uncover industry trends, expert insights, and survey wisdom.
